Winning Strategies for Volunteer Leaders Drawing Mission and Vision Statements

Posted by AH on Feb 2, 2015 2:07:00 PM

Anyone who has ever played the board game Pictionary will understand this concept. One person is given the task of drawing a picture of a person/place/animal, action, object or the ubiquitous difficult. The pictures cannot contain any numbers or letters, nor can the artist use verbal clues about the subject he/she is drawing. The teammates try to guess the word the drawing is intended to represent. This is very easy task when the word is “carrot” or “cat,” but things become far more difficult when the word is “morality.” Imagine playing Pictionary on a team of 10 people, and the group has to draw one picture for hundreds of people. If this scenario sounds familiar, you have probably been involved in developing mission and vision statements. An important function of volunteer leadership involves helping to define why the association exists, who it serves and what the future holds. The process of “drawing” both the mission and vision statements are the first steps in this critically important process. Both statements are inspiring words chosen by successful volunteer leaders to clearly and concisely convey the direction of the association. By crafting a clear mission statement and vision statement, one can powerfully communicate intentions and motivate both staff and volunteers to realize an attractive and inspiring common vision of the future.

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Topics: Growth, volunteer engagement