You may be wondering how you could possibly make an impact for your association in the big sea of social media. Nielsen* tells us that 84% of consumers reported always or sometimes acting based on personal recommendations. That makes you a pretty big fish in the sea of 4 billion.
AH's marketing and creative division Red Chair Communications won several awards for their work over the last year. The awards honor six different AH client partners as well as AH and include videos, event marketing, membership marketing, creative materials, digital marketing efforts and internal communications. These awards include the HERMES Creative Awards and the Communicator Awards.
The best part? We submitted for seven awards and walked away with seven awards! AH really cleaned house! All of the winners are listed below:
AH's Senior Marketing Strategy Manager Jon Kinsella talks us through a successful influencer marketing campaign that we executed for one of our client partners in this vlog.
I recently attended a webinar that focused on social media analytics and it surprised me by confirming what I believed to be my “mid-40s” perspective on social media and corporate messaging.