Award Winning Associations are our Specialty

Posted by AH on May 11, 2018 11:23:49 AM

AH's marketing and creative division Red Chair Communications won several awards for their work over the last year. The awards honor six different AH client partners as well as AH and include videos, event marketing, membership marketing, creative materials, digital marketing efforts and internal communications. These awards include the HERMES Creative Awards and the Communicator Awards

The best part? We submitted for seven awards and walked away with seven awards! AH really cleaned house! All of the winners are listed below:

Read More

Topics: Marketing, social media, red chair communications, Design, video, digital marketing

How to Document a Brand

Posted by AH on Oct 19, 2017 2:00:45 PM

how to document a brand

An association is a busy entity with a ton of pressing matters at hand—you have to do everything from engaging on social media to planning an annual conference, and that entails creating scores of emails, exhibitor prospectuses, and more. With so many projects and activities to manage, and so many people involved in each of them, you may neglect to verify that the colors in a program guide align with the logo or to ensure that the voice of the latest membership email is on point.

Read More

Topics: Marketing, branding, red chair communications, Design

A Visual Connection

Posted by Sarah Black on Aug 7, 2017 11:10:35 AM

When evaluating the effectiveness of your logo, keep these points in mind.

Throw out the names of a few big, institutional brands—Target, Starbucks, FedEx—and it’s likely their respective logos flash in your mind. While the ease of recall makes the case for strong branding, the logo itself is an excellent example of logo design done right. These institutional logos stand the test of time for a few key reasons to keep in mind when your association evaluates the state of its logo.

Read More

Topics: red chair communications, Design

On the first day of Christmas, team MarCom gave to me…

Posted by AH MarCom Team on Dec 22, 2016 11:00:00 AM

The AH MarCom team loves to have fun and strives to tie everything they do to trending topics or timely events. Of course there is no better time than the holidays to give gifts to its readers! Here are 12 (plus!) tips that will help you ensure that your marketing and communications strategies are “merry and bright” all year long.

Read More

Topics: Marketing, branding, social media, red chair communications, Design, video, Trends